Teaching and Supervision

In my current position as Assistant Professor of Marketing at IPAG Business School I am teaching Marketing courses on the undergraduate and graduate level

In the classroom I aim to give everyone a chance to express themselves by creating a safe and open environment for discussion. I respect the cultural backgrounds of my students; at the same time, I encourage them to mingle with their new friends from other backgrounds. I use a mix of educational tools and channels in order to engage the students and to make their learning process more interesting and enjoyable.

 
Image de Birgith Roosipuu

Current courses

Marketing fundamentals

PGE1

Marketing Mix & Communication

PGE1

Strategic Marketing Planning

BBA3

Advertising and Promotion

BBA3

B2B, Luxury and Services Marketing

PGE4

Supervision of final year master theses

PGE5, Mémoire de fin d'études

 

Alisa was such a wonderful teacher, she made the class very interesting and constantly organized activities related to the themes we were seeing in class. She always came to class with a positivem and good attitude and on time.

Strategic Marketing Planning student

Excellente Professeur ! J'adorais sa pédagogie et son dynamisme!

B2B, B2C and Services Marketing Student

Mme Minina est toujours souriante et pleine d'énergie, ce qui je trouve motive les étudiants. J'ai appris de nouveaux outils et techniques de marketing et nous avons travaillé sur un cas en groupe que j'ai trouvé intéressant. Elle est très active et répond rapidement aux questions et mails. Mme Minina a aussi crée un groupe Facebook pour la classe, où nous avons pu échanger et voir le travail des autres groupes. J'aime beaucoup ce système de groupe interactif.

B2B, B2C and Services Marketing student

Cours bien structurés, clairs et complets. Le cours est interactif et la professeure est à l'écoute et est sympathique.

Marketing Fundamentals student